Post by warner123 on Feb 26, 2024 23:43:24 GMT -6
Some people asked me to also integrate some examples of a strategic framework and a downloadable template into the article on the Blue Ocean Strategy , so I set to work to try to put together for you in a single file in PDF format, both the Grid of the 4 actions is a strategic framework model . This way you can see your business situation at a glance and plan actions to improve it. Continuing in the article you will find an ad hoc paragraph on how to use and why to use the Strategic Framework visualization , while immediately below is the PDF file to download (ready for use). Unlock your complete Canvas in PDF format now! To receive this FREE content, all you have to do is sign up to the Newsletter (by entering your email in the column on the right) or register via one of the social buttons below! You will then be subscribed to my Newsletter and will periodically receive updates to this Blog.
Don't worry, NO SPAM! And thank you so much for Uruguay Mobile Number List your support :-) Sign in via Facebook Sign in via LinkedIn [End of update] A few years ago I was lucky enough to read a "brilliant" and enlightening little book on marketing and entrepreneurial strategy, as attested by the fact that over 3 million copies were sold worldwide. The book was Little Blue Ocean Strategy Manual. The rules for winning without competing by W. Chan Kim and Renée Mauborgne . To be honest, at the time I didn't quite grasp the revolutionary significance of the book, as I was busy with my routine work and completely focused only on solving problems, satisfying customer requests and making the company I worked for survive.
In short, I was not yet an entrepreneur and I just couldn't grasp the strength and effectiveness of this strategy applied to the Italian market (made up mainly of small and medium-sized enterprises). Together with the other cornerstone of "modern" marketing, The Purple Cow by Seth Godin to which I had paid little attention even though upon first reading I had the sensation of having understood the most arcane secrets of international marketing, these two "booklets" then ended up on the library shelf awaiting a more conscious rediscovery. However, there were a couple of questions, which immediately after reading them, began to swirl in my head.
Don't worry, NO SPAM! And thank you so much for Uruguay Mobile Number List your support :-) Sign in via Facebook Sign in via LinkedIn [End of update] A few years ago I was lucky enough to read a "brilliant" and enlightening little book on marketing and entrepreneurial strategy, as attested by the fact that over 3 million copies were sold worldwide. The book was Little Blue Ocean Strategy Manual. The rules for winning without competing by W. Chan Kim and Renée Mauborgne . To be honest, at the time I didn't quite grasp the revolutionary significance of the book, as I was busy with my routine work and completely focused only on solving problems, satisfying customer requests and making the company I worked for survive.
In short, I was not yet an entrepreneur and I just couldn't grasp the strength and effectiveness of this strategy applied to the Italian market (made up mainly of small and medium-sized enterprises). Together with the other cornerstone of "modern" marketing, The Purple Cow by Seth Godin to which I had paid little attention even though upon first reading I had the sensation of having understood the most arcane secrets of international marketing, these two "booklets" then ended up on the library shelf awaiting a more conscious rediscovery. However, there were a couple of questions, which immediately after reading them, began to swirl in my head.
